The problem as always is the price. The production of Xperia is too niche. Sony has no economy of scale and thus does not get good prices on parts and production. It is expensive for third party OEMs to manufacture Xperia in small batches.
Hopefully Sony makes a joint venture deal for Xperia like the JV they made with TCL for their Bravia TVs. That way Xperia can be scaled again, sold in more countries again, and actually be well marketed. This is the only path for Sony to sell Xperia at a competitive price.
Hopefully Sony makes a joint venture deal for Xperia like the JV they made with TCL for their Bravia TVs. That way Xperia can be scaled again, sold in more countries again, and actually be well marketed. This is the only path for Sony to sell Xperia at a competitive price.